The Head of CRM / Retention Lead at Turnover Recruitment GmbH will spearhead the development of CRM strategies to enhance customer loyalty and drive sustainable growth for a leading D2C brand. Key responsibilities include leading a team, analyzing KPIs for optimization, and collaborating with various departments to improve customer experiences. The ideal candidate should possess extensive experience in CRM and retention, preferably in a D2C or e-commerce setting, with strong leadership capabilit